iDM Energiesysteme and the Finnish ski jumping team go their separate ways!

A strong partnership: We are supporting the Ski Jumping Team Finland as main sponsor with immediate effect. Our goal is to promote the traditional team in the long term. As a mandate agency in the field of ski jumping, Innauer + (f)acts coordinates the strategic partnership including activation measures between us and the Finnish ski jumping team.

The contract was concluded for the long term, i.e. initially for the next four seasons. “Finland has a long, successful tradition in ski jumping and wants to build on old successes in the coming years. We are convinced that the team around President Markku Haapasalmi and Sport Director Nordic Ski Mika Kojonkoski has what it takes to jump back to the top of the world and we are looking forward to a successful future together! The iDM energy family is also strongly committed to promoting young talent and is convinced that we have found the right partner in ‘Team Finland’,” says our Marketing Manager Christian Hutter.

For the family-owned company, strategic sports sponsorship is an important building block in the marketing mix and strengthens brand awareness at home and abroad. “Sports sponsorship, especially in ski jumping, helps us as an Austrian company to showcase the iDM heat pump brand in an authentic and emotional environment, as well as to position our pioneering spirit internationally through premium products. Through the professional support of our mandate agency Innauer + (f)acts, we succeed in continuously optimizing the mutual benefits of the strategic partnership,” says Managing Director Hans-Jörg Hoheisel.

As the main sponsor of the men’s and women’s teams, the company aims to expand and establish awareness of the iDM brand throughout Europe.

A successful partnership all around

Innauer + (f)acts Managing Directors Toni Innauer and Wolfgang Schwarzmann are also pleased with the successful cooperation: “The Finnish ski jumping team and iDM heat pumps have a lot in common: Tradition, dynamics, precision, innovation and emotion. Qualities that characterize Nordic skiing just as much as the iDM product world. As a mandate agency for the ski jumping sector, we are very pleased to be able to accompany such a great partner in winter sports and to further intensify the previous cooperation.”

“We are very pleased that we can count on such a good partner in the future for the Ski Jumping Team Finland, with whom we have a lot in common, and also pursue ambitious goals. To achieve these goals together, a longer-term commitment was important to all of us. The partnership gives us stability and a long-term development perspective. This will allow us to take even better care of the team’s training opportunities. We are extremely pleased that Anton Innauer, with team, is part of this cooperation as a bridge builder and coordinating agency,” explains Jari-Pekka Jouppi, Commercial Director of the Finnish Ski Jumping Federation.

As part of the official media day at the end of October in Helsinki, the brand new ski jumping helmets were presented by Christian Hutter and Anton Innauer, as an official kick-off to the partnership and handed over to the ski jumping team.

About the company iDM Energiesysteme

iDM is the largest Austrian manufacturer of heat pumps for heating. 700 employees develop, produce and sell heat pumps for heating, cooling and hot water. iDM is located in Matrei in East Tyrol – in the heart of the Hohe Tauern mountains at 1,000 meters above sea level. Since its founding in 1977, the company has led the way as a pioneer in the use of natural resources and since 1997 has relied only on the heating technology of the future – the heat pump. “We develop, produce and distribute efficient, regenerative heat energy systems for the use of environmental energy from earth, water, air and sun. Our traditional family-owned company is – mainly due to its development expertise and numerous technical innovations – one of the technology leaders for intelligent energy management in the home. iDM provides efficient and clean heat for generations and thus makes a significant contribution to the energy transition,” explains marketing manager Christian Hutter.
Here you find all information to the enterprise: idm-energie.at

To the sport marketing agency Innauer + (f)acts

Innauer + (f)acts is a full-service sports agency and is one of the leading agencies in the winter sports and summer sports business, with over 40 years of experience in top-level sports and marketing. With the credo – we connect sports, brands and people – the agency offers more than a platform for promising encounters between business and professional sports.

Subsidiary agencies in the event and digital sectors round off the competencies of the overarching (f)acts group.
Discover all areas of activity of Innauer + (f)acts in detail: innauerfacts.at/

Enquiry / Press contacts
iDM Energiesysteme GmbH
Seblas 16-18, 9971 Matrei in Osttirol

Mr. Christian Hutter
Head of Marketing
Phone:  +43 (0) 4875 6172 210
Mail: christian.hutter@idm-energie.at

Innauer + (f)acts GmbH & Co OG
Am Kehlerpark 2, 6850 Dornbirn

Mr. Kevin Netzer
Projectmanger
Phone: +43 (0) 5572 386402
Mail: knetzer@facts.at